Insights and thinking
- Brand and communications strategy
- In-depth Digital Training
- Acquisition and retention (CRM) strategy including ongoing relationship programs
- Digital trends and consumer behaviour
- Digital marketing strategy
- Digital channel planning including media strategy, online value creation and benchmarking
- Social media campaign planning and management
- Search strategy development (SEM and SEO)
- Digital performance media (Facebook and Ad Exchanges)
Idea and concept development
- Concept and idea development
- Integrated campaign development
- Brand and corporate design
- Digital campaign development
- Online content development
- Online display advertising
Design and execution
- Information architecture and usability
- UX and Interface design
- Website / microsite design and development
- Mobile marketing, mobile site development and geo targeting campaigns
- Social platform creative solutions – custom applications and social CMS customisation (Shoutlet)
- Email and ongoing newsletter programs
- Video and interactive video creation
- Online content development
Social media involvement
- Social media strategy across all platforms including: Facebook, Twitter, YouTube, FourSquare and more
- Social media content management custom solutions
- Community management
- Contest platforms and HTML5 web app building
- Social eCommerce solutions
- Social influencer marketing solutions and implementation
Optimisation and analytics
- Data strategy and analytics
- Dashboard development
- Real time Facebook, Twitter and YouTube reporting
- Metrics and KPI definition
- Campaign analytics
- Web analytics
- Custom reporting
- Campaign optimisation
Speaking and training
- Digital trends & changing consumer behaviour
- How to create strategy & best practice within an organisation
- Real time Facebook, Twitter and YouTube reporting
- Digital Direct Marketing & online value creation
- Search & social media
- Introduction to Digital Marketing (iSchool)
- In-depth Digital Training
- Making Digital pay (ROI models for digital activity)
- eCRM & Digital Direct Marketing – email, social & search